Wednesday, December 26, 2007

Back Issues of Deaf Life?

Pretty unreal to see the asking price for 10 years of back issues of Deaf Life magazine from 1988 to 1998. I saw this under at "Jobs, Careers and Callings Deaf and Hard of Hearing People at Work" blogsite where it refers you to the Deaf Life back issues page with an asking price of $1750.00 for the complete magazine set from 1988 to 1998. A total of 120 magazines over a 10 year period (1988 - 1998) = $14.58 for each magazine compared to Deaf Life's current annual subscription price of $2.50 each ($30/year). Which means a markup of over 500% using today's cost. In 1988, subscription price may have been like $20 per year back then...dunno. But right now it's $30/year for 12 issues. Though renewal subscription costs $27/year or an equivalent of $2.25 per issue.

While at the same time it is interesting to see it say "11 sets are left" in the current website. This dire "11 sets are left" wordings for those potential Deaf Life collectors haven't changed since at least 2001. This means that no one is interested in buying a complete set or that the asking price is simply too high. I think it's the later. The price is simply way too high. Maybe Matthew will come around and try and "correct" it by "updating" it to say that there are "3 sets are left" or something like that after I post my blogpiece. Or perhaps, if he's smart, he'll lower the price. You know, Matthew Moore, you can put your "complete set" into a PDF full color digital format and sell it "cheaply" using secured online downloads.

But really, compare that to National Geographic's back issues prices where a single issue cost $6 per magazine for those after 1986. For Deaflife, after 1988, it's $14.58 each if you plan on buying the whole package set for $1750.00. It's a steal, I guess. Depending on who you ask.

Though I prefer National Geographic magazine since I'm a subscriber. It's much more educational and enjoyable to read. So, who is getting screwed here?

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