Signs or No Signs?

Ah, another one of those rounds of shocked outrage over....signs. No, not sign language or ASL but as in signage like stop signs, directional signs, billboard signs, advertising signs and so forth. The little outrage is just beginning to trickle over a video piece regarding the numerous "Hearing and Speech Center" (HSC) signage in various spots on the campus of Gallaudet University.

For those who don't know the Hearing and Speech Center is:

one of the largest of its kind in the DC area and provides a wide array of services to the Gallaudet community, their family members, and the local community. Services include: an Assistive Devices Center, audiologic evaluation, aural rehabilitation, cochlear implant services, hearing aid services, speech reading classes, and speech-language pathology services.

The Center is a full service, urban clinic that serve the Gallaudet University community and the greater Washington DC area. A full service commitment to all those communities whether deaf, hard of hearing, Deaf, or hearing.

You know what? I think having those signs in place as designed provide an important strategic outcome for the Deaf community. First, those signs help hearing parents of deaf/hh children find their way by directing them to the location of the Hearing and Speech Center for their appointments. You get new clients and patients all the time and many of them are not familiar with Gallaudet University campus layout. Those directional signs on campus help point the way. While parents with their kids wind their way through campus they would get to see a campus full of kids, students, staff, and professors signing as they make their way to the center. You have exposure right there. Imagine if Gallaudet University didn't have that full service Hearing and Speech Center? All those kids with hearing aids or cochlear implants would not ever step foot on the campus of Gallaudet University but instead it'd take place at another hearing and speech service elsewhere whose grounds and offices would probably be sterile of any signing exposure. Not only kids but adults who use Gallaudet's HSC would also be exposed to a signing community probably for the first time, too.

 Many of those directional signs are placed together with signs for buildings such as "The Field House," "Ely Center," "Gate House," and "Sorenson Language and Communication Center." All in all, I say at the end those directional signs are a way to help bring more exposure to deaf and hard of hearing kids (and their parents) and hearing people by helping to direct them through a campus full of signing people by making it friendly and inviting for those arriving on campus for the very first time. What better way to slowly introduce them to a signing community and culture?

Chris Artinian of Sound and Fury to Speak

Christopher J. Artinian to Deliver Keynote Address, June 16th, 2011
The Hearing Loss Association is delighted to announce that Christopher J. Artinian, Chief Executive Officer and President of Morton’s Restaurant Group, Inc., will be the keynote speaker during the Opening Session at the HLAA Convention 2011, June 16 – 19, 2011, in Washington D.C.

The Artinian family is the subject of the Oscar-nominated film Sound and Fury, which tells the story of brothers: Chris, who was born with hearing, and his older brother Peter, who was born deaf. Both brothers married and both had children who were born deaf. The difficult decision to provide cochlear implants for their children ripped the family apart. Chris and his wife Mari chose to have a cochlear implant for their son, while Chris’s brother and his wife Nita, decided they weren’t quite ready for such a medical procedure for their three deaf children. The families finally came full circle and have put the period of “fury” behind them.